Kids TV & Online Content Expertise
As leaders in global TV viewership and trends, Glance has built an expertise of over 20 years in the children’s entertainment industry. We are the research partners of more than 250 media businesses including animation studios, right-holders, and media networks from across the globe
Our expertise in children’s content and our unique international database allows us to offer decision makers in the children entertainment’s industry a comprehensive range of tools and services to support their business. These include tracking program performance on TV and SVoD, benchmarking properties and brands against competitors, monitoring international content trends and ad hoc studies covering any aspect of the international children’s TV industry and based on the official TV audience data in all countries where TV is measured.
Test of significance of the differences between two proportions
Used to assess whether the difference between 2 proportions is significant at the 95% threshold
Warning: only applies to a proportion. The Average Rate is an average of proportions and the Audience Share a ratio of proportions. This tool is provided for information purposes. It cannot be applied for professional purposes without further precautions.
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