Tape Consultancy, the UK based company owned by French Research company Médiamétrie since 2016, is changing its name to now operate under the Glance banner.

Following this rebranding, Glance is now consisting of 80 audience and content experts – 70 in Paris and 10 in London – and offers a one stop shop for major and international broadcast networks, platforms, production companies, rights holders, and distributors. It provides the totality of the services and expertise developed by the Glance Paris office and by Tape Consultancy.

Since launching as an independent company back in 1976, the London subsidiary has been offering unique expertise on content. Over its decades in business, it has developed forecasting and predictive tools to optimise the potential impact of new shows in their domestic markets and internationally. It relies on curated monitoring of international content,  with a deep focus on English-speaking territories, especially the US and UK, and long-established connections with the L.A. Screenings.

Glance has historically leaned on two major pillars: Audience performance and Content scouting. Glance’s new vision enriches those pillars with Strategic advising, a unique service that underpins both. We operate across over 120 territories, covering linear TV and digital platforms (SVOD & AVOD/FAST) across all genres (including sports and kids). Our tools allow us to advise our clients throughout the entire life cycle of an IP - from concept to Global brand- in a multi-windowing context.

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